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WHY GO WITH ME?

If you’re here, chances are you’re looking for something you haven’t got. Either you lack the technical know-how or the time to manage PPC campaigns yourself, or you already have an agency doing it for you, but they’re not doing a great job.
   So here’s my pitch: Technically, I’m an agency, too. My agency is called Charles Ave Marketing, LLC, and it’s a certified Google AdWords Partner. But at Charles Ave Marketing, there’s only one employee — me. That means when you work with me, you work with me, not a salesperson, not a middle man account manager, not a faceless somebody in the Philippines. I do the work, I manage your account, I run the reports, I take your calls, I answer your emails.
   Does that smallness scare you? Well, it shouldn’t. Because many clients come to me after getting lost in their agencies. They are tired of being a low priority. They’re frustrated that they’re not being heard. And they hate that they’re paying for shiny office buildings, extraneous staff, and other overhead that provides them no benefit.
   When you work with me, you’ll get personalized, one-on-one attention from someone who cares about your business and gets a rush every time you make a sale. But then, you might ask, “What if Charles Ave gets too big? Won’t I just get lost all over again?” No. Because while I push myself to work hard, I’m no slavedriver… meaning if I can’t commit the time and attention necessary to manage your account properly, I won’t take it on. Ready to give me a try? Send me a note.

PPC SERVICES

Google AdWords

Search ads, display ads, product listing ads, remarketing, YouTube, keyword research, bid optimization

Bing AdCenter

Account setup, copywriting, landing page optimization, A/B and multivariate testing, detailed reporting

Facebook Ads

Facebook ad campaigns, sponsored stories, contests

Promoted Tweets

Promoted Tweets, social media reporting and statistics

ABOUT KIM

I am a certified Google AdWords partner who has managed international, million-dollar AdWords budgets as well as very small AdWords campaigns that only spend a few hundred. I have managed PPC clients in such varied sectors as telecom, toys, gold collecting, dental implants, industrial equipment parts, and business services. I credit my success with clients to my ability to explain complex ideas and break them down into easy-to-understand, actionable concepts.
   My smarty creds include being a graduate of the VCU Brandcenter (MS, Advertising Copywriting) and Syracuse University (BA, Advertising, Political Science, and French), and a member of Mensa. I wasn’t always an online marketer; I started my career in ad agencies writing TV, radio, print, and web ads for brands big and small. This means I bring a rare combination of branding savvy and online strategy skills. And it means I can help you in ways beyond PPC, including copywriting, social media, and email marketing, just to name a few.

  • “We were previously using an agency and this approach has been far better for us – giving us the attention and focus on our online campaigns that our company needs. Thanks to Kim, our online ROI continues to improve every month. That’s exciting to have that ongoing improvement and growth.”

    DEBORAH SWEENEY, CEO, MYCORPORATION.COM
  • “Kim has undergone extensive, advanced Google Adwords training and managed to successfully run a five-figure campaign budget getting the results we need by making her own judgments along the way. She has a very keen eye for detail and knows how to make consistent improvements that produce revenue.”

    ROB SHERMAN, TOLLFREEFORWARDING.COM
  • “They say you can do something quickly or you can do something right, but Kim constantly shatters that myth by combining the two. She’s able to quickly adapt her skillset to any challenge or situation and provide extremely fast results of the highest quality. Whatever marketing challenges the team may face, Kim is always an integral part of us overcoming them.”

    ADAM PIOTROWSKI, SEARCH DIRECTOR, LIVESTRONG.COM

PRICING

Depending on your needs and budget, I can work with you on an hourly, project, or monthly basis. The rates here are a guideline; let’s schedule a conversation to see what makes the most sense.

$80hr
  • HOURLY RATE
  • For ad hoc account maintenance / consulting
  • Occasional projects or seasonal campaigns
  • Signed estimate before work begins
  • No surprises, will notify you if nearing estimate
$600ea
  • ACCOUNT AUDIT
  • Meeting to discuss goals, budget, and requirements
  • Detailed report of findings and recommendations
  • Setup or changes as discussed
  • Follow-up after changes are implemented
$700and up
  • MONTHLY RETAINER FEE
  • All hours incurred are included
  • No minimum contract period
  • Agreed-upon schedule of meetings, reports
  • Continual account optimization and updates

OTHER MARKETING SERVICES

Social Media Management

Facebook Page management, Twitter content management, Pinterest, Google+, Instagram

Website Management

WordPress, blogging, copywriting, landing page optimization

Email Marketing

Mailchimp, Constant Contact, AWeber management, copywriting, design

Web Videos

Screencasts, demo videos, ad scripts, creative direction, project management

Contact Me

Send me an email and let me know what you'd like to do.

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